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Esme Winterflood

Branding. Visual identity, Marketing, Website Design


Art direction and production by Melissa Lancaster.

Photography by Annie Howell.

Esme Winterflood international makeup artist, featured in British Vogue and Tatler ran a successful beauty and wellness business in Los Angeles for over 10 years and returned to the UK. Esme asked me to create her luxury brand with the calm simplicity she has been accustomed to in LA. Together we designed her brand including her CBD-infused Skincare range. Manufactured in the UK.


The brand identity is elegant with a refined quality, synonymous with the high quality of Esme’s services and beauty oils. Using sustainable packaging, delicate illustrations and photography to create a radiant and honest brand.

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